A Guide to Measuring, Assessing & Executing Goals in Customer Experience (CX)
For successful businesses, customer experience is essentially at the forefront of their operations. What exactly does customer experience entail and why is it important for managers and business owners to make it a priority? WHAT IS CUSTOMER EXPERIENCE? Plenty of businesses have been talking about customer experience but what exactly does it mean? For one, […]
How to Improve Customer Experience Without Relying on Software
Many businesses are becoming more reliant on software and customer relationship management platforms to cater to customers, often depending upon automation and the like. When it comes to complete customer experience, what’s missing? THE HUMAN CONNECTION Although automation has its benefits, there are still limitations when it comes to how they are programmed and there are […]
How a Customer-Centric Culture Improves Your Bottomline
You may be wondering: what’s in it for a company to have an organization that centers itself around the many customers that it serves? The truth: when companies ignore customer value in favor of being product-centered, they end up organizing around their services to maximize expertise. This is good and all, but they miss investing in strategies that […]